Though in use elsewhere in Europe, the name was very rare in the English-speaking world until the 19th century, when Queen Victoria began her long rule of Britain. She was named after her mother, who was of German royalty. Many geographic areas are named after the queen, including an Australian state and a Canadian city.
This is not the usual spelling in any of the Scandinavian languages (in Sweden and Denmark it is Freja and in Norway it is Frøja) but it is the common spelling of the goddess's name in English. In the 2000s it became popular in Britain.
This name was borne by the heroine of Lewis Carroll's novels Alice's Adventures in Wonderland (1865) and Through the Looking Glass (1871).